From choosing a yukata and getting dressed to hairstyling and stepping out into the streets of Asakusa, this short experience was filled not only with the beauty of traditional Japanese culture, but also with plenty of unexpected laughter thanks to the hosts’ natural and humorous interactions with the YAE staff.

Life Is Wonderful Comes to Japan! Discovering Life’s Little Joys Through Travel

Life Is Wonderful is a Taiwanese program that blends travel, lifestyle, and entertainment. Led by a familiar cast of hosts, the show takes viewers to different cities to explore local food, attractions, and cultural experiences, uncovering the delightful surprises of each journey in a fun and relaxed way.

This time, the hosts traveled to Japan, with Tokyo naturally being one of the must-visit stops.

And when it comes to places in Tokyo that best capture the charm of traditional Japan, Asakusa is often one of the first destinations that comes to mind.

With the iconic giant lantern at Kaminarimon Gate, the lively Nakamise shopping street, the historic Senso-ji Temple, and traditional Japanese architecture and rickshaws throughout the neighborhood, Asakusa has become one of the most popular places for international visitors exploring Tokyo for the first time.

Wearing a kimono or yukata while strolling through this Edo-style district adds an entirely different atmosphere to the experience, almost transforming Tokyo completely.

So when the Life Is Wonderful team arrived in Asakusa during their Japan journey, the hosts made sure to include a special yukata experience, visiting YAE Kimono to choose the perfect summer look for each of them.

Hosts Shen Yu-Lin, Pan Ruo-Di, and More Arrive — and the Laughter Starts Before They Even Finish Getting Dressed

Shen Yu-Lin is a familiar face to many Taiwanese viewers.

Known for his quick wit, humorous delivery, and distinctive variety-show style, Shen Yu-Lin has long been a favorite among audiences. Whether he is hosting a program or appearing as a guest, he has a knack for turning even the most ordinary moments into unexpected comedy.

Their yukata experience in Asakusa, Tokyo, was no exception.

Pan Ruo-Di, who joined the trip, is also well known for his energetic, cheerful, and infectious personality. The group also included entertainers such as Mario, Duan Jin, and Ai Rong. With so many different personalities choosing yukata together, even the simple question of “What should I wear today?” was enough to fill the room with excitement.

Some preferred a more understated look, while others wanted to try something completely different from their usual style. And for a few, seeing an entire wall filled with colorful patterns made choosing almost impossible.

That is also one of the most enjoyable parts of the kimono experience.

Colors, patterns, and combinations that you might not normally choose can reveal a completely different side of you once you put on a kimono.

Step Into the Colorful World of YAE Kimono in Asakusa, Tokyo

As you step through the doors of YAE Kimono, the first thing that catches your eye is the wide variety of kimono and yukata in different colors and patterns.

From elegant, delicate Japanese floral designs and bold, vibrant prints to more understated colors for men, the shop offers more than 500 kimono and yukata. Guests of different ages, body types, and personal styles can take their time finding the perfect combination.

As soon as the hosts of Life Is Wonderful entered the shop, they quickly found themselves happily overwhelmed by all the choices.

Duan Jin originally wanted to go for a cool, all-black look with a bold, confident “boss lady” vibe. But as she continued browsing, she unexpectedly fell for a romantic and adorable pink princess-style yukata instead. Ai Rong also chose a sweet princess-style yukata, with colorful floral patterns and soft tones creating a different kind of romantic charm.

From choosing their favorite patterns to matching obi belts and accessories, the two tried on different combinations while exchanging opinions with each other. What began as a simple yukata selection soon turned into a fun, cheerful makeover moment shared between the two women.

When it was time for the male hosts—Shen Yu-Lin, Pan Ruo-Di, and Mario—to choose their yukata, the atmosphere took a completely different turn.

The staff had to consider not only each person’s body shape, but also which colors and sizes would suit them best. As the conversation turned to waistlines and body types, Mario’s adorable little belly was jokingly compared to a “pear.” The unexpected description had both the hosts and the YAE staff bursting into laughter.

Because none of these moments were scripted, the spontaneous little mishaps and exchanges ended up becoming some of the most entertaining parts of the entire experience.

“YAE” Is More Than Just the Shop’s Name — It’s Also the Owner’s Name

Many first-time visitors to YAE Kimono often wonder, “Why is it called YAE?”

The answer is actually quite simple—“YAE” is the owner’s name.

For many years, Ms. Yae and her team have welcomed visitors from Japan and around the world to Asakusa. In addition to kimono and yukata rentals, the shop also offers professional dressing and hairstyling services, making it easy even for first-time visitors to enjoy the experience of strolling through Asakusa in traditional Japanese attire.

When the hosts of Life Is Wonderful visited, Ms. Yae personally helped them choose and coordinate their outfits. From small handbags that complemented their yukata to woven bamboo fans perfect for summer, she brought out different accessories for the hosts to try.

During the fitting, Ms. Yae also used a few Chinese phrases she knew to compliment everyone:

“Beautiful!”

“Looks great!”

Those simple Chinese phrases, together with the hosts’ humorous responses, brought plenty of laughter to the dressing process. From choosing their yukata and coordinating accessories to completing their final looks, the show captured the relaxed and natural interactions between the hosts and the YAE staff.

From Yukata Dressing to Japanese Hairstyling: Creating Your Own Asakusa Look

Once the yukata has been chosen, it’s time for the real transformation to begin.

Kimono and yukata may look simple at first glance, but there are many small details involved in wearing them properly.

The position of the obi, the way the collar is arranged, the overall proportions, and even how the obi coordinates with the yukata pattern can all affect the final look.

At YAE Kimono, experienced professional dressers help guests put on their kimono or yukata, and female guests can also choose to add Japanese-style hairstyling. From the yukata and obi to hair accessories and other small details, each look is coordinated to suit the guest’s personality and preferences.

And throughout the hosts’ dressing and hairstyling process, the laughter never stopped.

Sometimes one of the hosts would suddenly crack a joke; other times, a staff member would naturally join in with a witty response. Even with the language difference, it never seemed to get in the way of communication.

This kind of warm, easygoing interaction is something YAE Kimono has always valued.

For us, visiting YAE is about more than simply “renting a kimono.”

It means trusting us with a few precious hours of your journey.

Transformation Complete! Stepping Into the Summer Streets of Asakusa in Yukata

After choosing their outfits and completing all the finishing touches, the hosts of Life Is Wonderful were finally ready in their yukata!

Just moments earlier, the hosts had been dressed in their everyday clothes. Now, each of them had transformed into a distinctive summer yukata look. As they stepped out of the shop in geta sandals, even the atmosphere around them seemed to change.

One of the biggest advantages of YAE Kimono is its convenient location near some of Asakusa’s most iconic sights.

Once you step out into the streets in a yukata, there is no need to search for the perfect photo spot—Asakusa itself becomes the most natural backdrop.

In summer especially, yukata feels lighter and more relaxed than formal kimono.

As the breeze moves through the streets, gently lifting the sleeves and hem of the yukata, with a traditional Japanese parasol in hand and the lively scenery of Asakusa all around, the moment seems to perfectly capture the spirit of Life Is Wonderful:

Life is wonderful—so enjoy every step of the journey.

Sometimes, the most memorable part of traveling isn’t how many places you visit.

It’s that unexpected moment when you suddenly think, “Today was such a good day.”

Why You Should Try a Kimono Experience in Asakusa, Tokyo

For many travelers visiting Japan for the first time, a Tokyo itinerary can quickly become packed.

Tokyo Skytree, Shibuya, Shinjuku, Ginza, Tsukiji—there are so many places you want to see.

But if you want to add a memory to your Tokyo trip that feels truly unique to Japan, consider setting aside half a day for Asakusa.

Once you put on a kimono, it changes the way you experience Asakusa entirely.

A small alley you might normally walk past suddenly becomes the perfect photo spot, while Nakamise Street, usually known for souvenir shopping, takes on a festive atmosphere as you stroll through it in traditional Japanese attire.

For couples, it is a chance to capture special travel photos together. With friends, you can have fun trying completely different styles. Families can also dress in traditional Japanese clothing together and create a family photo that will still bring a smile years later.

And in summer, choosing a light and comfortable yukata makes it even easier to experience the unique romance of Japan’s summer festival season.

Over 500 Kimono Available, with Service in Chinese, Japanese, English, and Korean

Located in Asakusa, Tokyo, YAE Kimono has welcomed travelers from around the world for many years.

The shop offers more than 500 kimono and yukata, with staff who can communicate in Chinese, Japanese, and English. Our goal is to make the experience comfortable and worry-free even for international visitors who are visiting Japan for the first time and do not speak Japanese.

YAE Kimono also has professional kimono dressers and hairstylists who can assist with every step of the experience. From choosing a kimono to coordinating the obi, accessories, hairstyle, and hair ornaments, the staff can offer suggestions based on each guest’s preferences and individual style.

We know that for many guests, there may only be a few chances in a lifetime to wear an authentic Japanese kimono.

So rather than simply trying to get everyone dressed as quickly as possible, we want each person who walks into YAE to enjoy the entire process of choosing, styling, and transforming.

It’s perfectly fine if you’re not sure which kimono suits you best.

It’s perfectly fine if you don’t know how to coordinate the obi.

And even if you have no idea what you want and can only say, “I just want to look beautiful!”—that’s completely okay too.

You can leave all of that to the YAE staff. We’ll help you figure it out together.

At YAE, You Take Home More Than Just Beautiful Kimono Photos

The visit by the hosts of Life Is Wonderful to YAE Kimono was just one stop on their journey through Japan.

For the show, it may have been only a few hours spent experiencing yukata. But for the YAE team, it was a great joy to have the opportunity to introduce more Taiwanese viewers to Asakusa, Japanese kimono culture, and even a glimpse of what our everyday work looks like.

And in fact, we feel the same way about every guest who visits YAE.

Some are visiting Japan for the very first time.

Some are celebrating an anniversary with their partner.

Some are traveling with their parents.

And some come to Tokyo with friends they have known for more than a decade, putting on kimono together for the first time.

Years later, they may no longer remember exactly what they ate or bought in Asakusa that day. But when they look back at their photos, they may still remember choosing kimono together, awkwardly taking their first steps in geta sandals, or bursting into laughter when they saw each other’s completed looks.

The kimono may be returned, but the memories of the journey remain.

That is what YAE has always hoped every guest will take home with them.

Start Your Next Tokyo Adventure at YAE!

After seeing Shen Yu-Lin, Pan Ruo-Di, Mario, Duan Jin, Ai Rong, and the rest of the Life Is Wonderful hosts enjoy their yukata experience in Asakusa, can you already picture yourself standing in front of Kaminarimon Gate in a kimono?

The next time you visit Tokyo, if Asakusa, Senso-ji Temple, Kaminarimon Gate, and Nakamise Street are on your itinerary, consider setting aside a little extra time for yourself.

Choose a kimono or yukata you love, try a look completely different from your everyday style, and take a leisurely stroll through the historic streets of Asakusa.

You don’t need to be good at taking photos, and you don’t need to know anything about kimono.

All you need to bring is a happy travel mood.

Leave the rest to YAE.

Just as they say on Life Is Wonderful:

“Life is wonderful—so let happiness follow you wherever you go.”

We also hope that every guest who visits YAE takes home more than just a few beautiful photos in kimono. We hope they leave with a warm memory—one that brings a smile whenever they think of Tokyo and Asakusa.

The next time you visit Asakusa, Tokyo,
step into a little piece of Japan that is uniquely yours.

YAE Kimono looks forward to welcoming you!

Life Is Wonderful YouTube Channel: https://youtu.be/ZFCm5aV9kic?si=YlqCYAP2ZeYuN4Sf

Life Is Wonderful Instagram: https://www.instagram.com/ceo.of.my.life.inc/