Yae's Blog
A Century of Asakusa Charm × Summer Limited Offer|Yae Kimono 10th Anniversary Appreciation Campaign – Ends August 31!
A gentle breeze drifts along the Sumida River, while Tokyo Skytree shines brightly in the golden summer sunlight. The most enchanting season of the year in Tokyo has officially arrived.
Stroll through the charming stone-paved streets of historic Asakusa, where the crisp sounds of wooden geta sandals echo around you and travelers dressed in colorful yukata pass by. With centuries-old temples, traditional shopping streets, summer festivals, and dazzling fireworks, Tokyo’s summer unfolds into a romantic scene found nowhere else.
If you want to fully immerse yourself in the timeless charm of Japan, Yae Kimono Asakusa, conveniently located just steps from Kaminarimon Gate and Senso-ji Temple, is the perfect place to begin your experience.
This year marks a very special milestone for us—our 10th Anniversary!
To celebrate and express our heartfelt gratitude to the guests from around the world who have supported us over the past decade, we are delighted to launch our 10th Anniversary Appreciation Campaign. We invite you to enjoy exclusive anniversary offers and create unforgettable summer memories in the heart of Tokyo.
Since the campaign began, we have been overwhelmed by the incredible response from visitors around the world. Thank you so much for your enthusiastic support and reservations—it truly means the world to us!
With the summer holidays now in full swing, there’s no better time to visit. Whether you’re a high school or university student, a couple, a family, or a group of close friends, put on a beautiful kimono or yukata and experience the charm of Asakusa while creating memories you’ll treasure for years to come.
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🎉 10th Anniversary Exclusive|20% Off Selected Kimono & Yukata Rentals for a Limited Time
Offer Ends August 31!
Book now and don’t miss your last chance to save!
Whether you’re looking for a classic Japanese yukata, a trendy lace yukata, a vintage-inspired design, a princess-style yukata, or one of our carefully selected kimono sets, you can enjoy 20% OFF with our limited-time anniversary offer.
✨ Campaign Highlights
- 20% OFF selected kimono and yukata rental plans
- No additional charge for selected premium kimono and yukata styles
- Professional dressing service by experienced Japanese staff
- A complete kimono experience at an exceptional value

Why Choose Yae Kimono Asakusa This Summer?
1. Choose from Hundreds of Kimono & Yukata Styles
We offer a collection of hundreds of carefully selected kimono and seasonal yukata, giving you plenty of styles to choose from.
From soft pastel colors and elegant vintage-inspired patterns to the ever-popular lace and princess-style yukata, our collection has something for everyone. Whether you’re looking for a sweet and feminine look, timeless elegance, a modern Japanese aesthetic, or matching outfits with your best friends, you’ll find the perfect style to suit your taste.
Our experienced professional kimono dressers will carefully tailor each outfit to complement your body shape and personal style, ensuring both comfort and elegance. With every detail perfectly arranged, you’ll look and feel your best—and be ready to capture stunning, photo-worthy memories in Asakusa.

2. Everything You Need for the Perfect Kimono Experience
No preparation needed — just come as you are!
Your rental plan includes everything you need:
- Kimono / Yukata
- Obi belt
- Traditional Japanese sandals (Geta)
- Japanese-style handbag
- Professional hairstyling
- Elegant hair accessories
From dressing to hairstyling, we take care of every detail so you can effortlessly transform into a beautiful Japanese-style look and enjoy your unforgettable day in Asakusa.

3. Prime Location – Step Outside and Discover Tokyo’s Iconic Sights
Yae Kimono Asakusa is located just a few minutes’ walk from Asakusa Station and the iconic Kaminarimon Gate.
Once you’re dressed and ready, your classic Asakusa adventure can begin right away:
✨ Capture the perfect Tokyo photo in front of the iconic red lantern at Kaminarimon Gate.
✨ Stroll through historic Senso-ji Temple and immerse yourself in the timeless charm of old Tokyo.
✨ Explore Nakamise Shopping Street, filled with traditional shops and local treats such as ningyo-yaki, rice crackers, and refreshing matcha desserts.
✨ Head to Sumida Park for a stunning view of Tokyo Skytree and the riverside scenery, creating unforgettable summer memories.

Create Your Most Beautiful Summer Memories in Asakusa
Walking through historic streets in a beautiful yukata, holding an apple candy or shaved ice, listening to the gentle chime of wind bells while a summer breeze flows through your sleeves — in that moment, you’ll feel as if you’ve truly become a part of Tokyo’s summer scenery.
This summer, why not take a break from your busy everyday life and create a meaningful Tokyo experience with the people who matter most?
Let Yae Kimono Asakusa be part of your summer journey, and celebrate this special season with us as we commemorate our precious 10th Anniversary.

10th Anniversary Celebration Countdown Has Begun!
The offer ends on August 31 — don’t miss your chance!
August is one of the busiest travel seasons of the year, and popular time slots are filling up quickly. If you want to choose your favorite kimono style and capture the most beautiful summer memories, we recommend making your reservation as soon as possible!
Take advantage of this final opportunity and enjoy a beautiful kimono experience with your family and friends. Create unforgettable summer memories together in the historic streets of Asakusa, Tokyo.
🌸 Yae Kimono Asakusa looks forward to welcoming you!
【10th Anniversary Appreciation Campaign】
🎉 20% OFF selected kimono & yukata rental plans for a limited time
📅 Campaign Period: Now through August 31
🔥 Limited availability — popular time slots are filling up fast. Book now and enjoy our final summer special offer!

Reservation: https://yae-japan.com/en/reserve/